Drive In-Store Traffic, Boost Delivery Orders, Launch Products, and Build Ongoing Awareness

Drive In-Store Traffic, Boost Delivery Orders, Launch Products, and Build Ongoing Awareness

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How Refluenced Helps

How Refluenced Helps

Whether you're opening a new restaurant, launching a DTC snack brand, or promoting a functional food supplement, social proof drives customer action. Refluenced enables food and beverage brands to work with local nano- and micro-influencers who create highly relevant, real-world content that builds appetite and trust.

Whether you're opening a new restaurant, launching a DTC snack brand, or promoting a functional food supplement, social proof drives customer action. Refluenced enables food and beverage brands to work with local nano- and micro-influencers who create highly relevant, real-world content that builds appetite and trust.

Whether you're opening a new restaurant, launching a DTC snack brand, or promoting a functional food supplement, social proof drives customer action. Refluenced enables food and beverage brands to work with local nano- and micro-influencers who create highly relevant, real-world content that builds appetite and trust.

Here’s how it works:

Local creators generate buzz around restaurant openings, seasonal menu drops, or delivery launches

Taste test videos and first impressions provide authentic feedback that audiences believe more than ads

High-quality user-generated content is easily repurposed across delivery platforms, digital menus, websites, and ad campaigns

Partnership Ads allow brands to retarget local foodies based on interests and proximity — converting awareness into footfall or orders

Why Nano and Micro Influencers?

Why Nano and Micro Influencers?

Food choices are local by nature. Nano and micro creators with strong neighborhood or city-level followings can deliver highly targeted visibility and measurable results — whether it’s more dine-ins, increased delivery orders, or sold-out weekend menus.


For DTC food products, they replace polished studio shoots with natural, lifestyle-based content that shows your product in real kitchens, gyms, or lunchboxes — where real decisions happen. These creators are also ideal for driving digital word of mouth, which often turns into organic word of mouth through community engagement.

Food choices are local by nature. Nano and micro creators with strong neighborhood or city-level followings can deliver highly targeted visibility and measurable results — whether it’s more dine-ins, increased delivery orders, or sold-out weekend menus.


For DTC food products, they replace polished studio shoots with natural, lifestyle-based content that shows your product in real kitchens, gyms, or lunchboxes — where real decisions happen. These creators are also ideal for driving digital word of mouth, which often turns into organic word of mouth through community engagement.

Food choices are local by nature. Nano and micro creators with strong neighborhood or city-level followings can deliver highly targeted visibility and measurable results — whether it’s more dine-ins, increased delivery orders, or sold-out weekend menus.


For DTC food products, they replace polished studio shoots with natural, lifestyle-based content that shows your product in real kitchens, gyms, or lunchboxes — where real decisions happen. These creators are also ideal for driving digital word of mouth, which often turns into organic word of mouth through community engagement.

1K - 10K

1K - 10K

Followers

Followers

NANO

Influencer

NANO

Influencer

10K - 100K

10K - 100K

Followers

Followers

MICRO

Influencer

MICRO

Influencer

Where the Content Gets Used

Where the Content Gets Used

1

Banners on delivery apps

2

Restaurant social feeds

3

Website visuals

4

Localized paid ads
and product detail sections

5

Organic stories or reels

Content Ideas by Vertical

DTC Food Products


  • Recipe reels like “Oats with [Brand] granola – fast & filling”

  • “Day in my life” vlog featuring your snack or drink

  • Unboxing and taste-test of a monthly food subscription box

Restaurants & Cafés


  • “POV: Lunch break at this hidden gem café” — real reactions and dishes

  • Creator vlog visits showing first-time experience with new menu

  • Countdown to opening day or a special menu launch

Functional Foods & Supplements


  • “What I take for gut health — week 3 update”

  • Taste + texture walkthroughs: “Tastes like a smoothie, works like a probiotic”

  • Morning or gym routines featuring your supplement

  • Creator testimonials after consistent use

Campaign Example: Restaurant + DTC Food Brand

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