Performance
+215%
61'000 Organische Reels Reichweite to 192'000 mit
Partnership Ads
Budget Spark Ads
380 EUR
Kampagneziel
Awareness
Reichweite
192'000
Story Views
43'000
Impressionen
239'000
Budget pro Influencer
50 EUR Cash
+20 EUR Produktwert
Anzal Nano-und Micro Influencer
14
How Refluenced helped:
Activated 14 Nano- and Micro-Influencers to spread the mission of reducing food waste
Influencers showed how users can save money and help the planet using Too Good To Go
Used authentic creator videos to run Partnership Ads and increase visibility
Boosted organic reach through Spark Ads, keeping the content native and trustworthy
Promoted the app’s mission while generating positive environmental and social impact
Why Nano/Micro?
Authentic storytelling about daily food rescue experiences
Trusted voices that resonate with budget-conscious and eco-aware audiences
Native content performs better in Partnership Ads without feeling like traditional advertising
Highly efficient for awareness at low spend
Reuse it for:
Organic social media, Spark Ads, brand storytelling, PR, and sustainability impact reports