The right influencers are one of the decisive factors for a campaign. On Refluenced, influencers apply to brands to participate in campaigns. As a brand, you can also specifically search for influencers or their target audience and invite them to campaigns. We have created a short guide for you through our filters.
Demographics of the target audience
City: Enter the city from which your target audience should come. This is particularly advantageous for local campaigns.
Region: Here, it can be distinguished between Swiss or German federal states.
Gender: Filter your target audience by gender. You can filter between "All, Majority Male, and Majority Female".
Country: Should the target audience be addressed in Switzerland and/or Germany?
Age: Is there a specific age group that your campaign should reach?
Influencer Filters
Interests: Our influencers can specify their interests during registration. These include options such as beauty, travel, sports, lifestyle, and several more.
Engagement Rate: You can filter influencers by the level of their engagement rate.
Number of Followers: Should the influencers have a specific number of followers?
Name: If you already know an influencer from a past campaign or want to collaborate with a specific one, you can search by their name.
Gender: Your selection criteria: All, Male, Female, Diverse
Country: Should the influencer come from Germany and/or Switzerland?
Influencer Status: Refluenced distinguishes between UGC verified and Instagram verified. The verification is carried out by Refluenced itself and aims to give you security for good results.
Additionally, you can sort the influencers by Newest, Highest Engagement Rate, Most Followers, and Highest Rating.
You can find our filters at the top of the influencer page:
The right influencers are one of the decisive factors for a campaign. On Refluenced, influencers apply to brands to participate in campaigns. As a brand, you can also specifically search for influencers or their target audience and invite them to campaigns. We have created a short guide for you through our filters.
Demographics of the target audience
City: Enter the city from which your target audience should come. This is particularly advantageous for local campaigns.
Region: Here, it can be distinguished between Swiss or German federal states.
Gender: Filter your target audience by gender. You can filter between "All, Majority Male, and Majority Female".
Country: Should the target audience be addressed in Switzerland and/or Germany?
Age: Is there a specific age group that your campaign should reach?
Influencer Filters
Interests: Our influencers can specify their interests during registration. These include options such as beauty, travel, sports, lifestyle, and several more.
Engagement Rate: You can filter influencers by the level of their engagement rate.
Number of Followers: Should the influencers have a specific number of followers?
Name: If you already know an influencer from a past campaign or want to collaborate with a specific one, you can search by their name.
Gender: Your selection criteria: All, Male, Female, Diverse
Country: Should the influencer come from Germany and/or Switzerland?
Influencer Status: Refluenced distinguishes between UGC verified and Instagram verified. The verification is carried out by Refluenced itself and aims to give you security for good results.
Additionally, you can sort the influencers by Newest, Highest Engagement Rate, Most Followers, and Highest Rating.
You can find our filters at the top of the influencer page: