Launch New Collections, Drive Sales, and Build Year-Round Awareness

Launch New Collections, Drive Sales, and Build Year-Round Awareness

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How Refluenced Helps

How Refluenced Helps

Fashion brands grow when they stay culturally relevant and visually consistent—and nothing delivers that better than real people styling your pieces in their everyday lives. Refluenced helps fashion brands scale authentic, trend-driven content by activating nano- and micro-influencers who naturally fit your target audience.

Fashion brands grow when they stay culturally relevant and visually consistent—and nothing delivers that better than real people styling your pieces in their everyday lives. Refluenced helps fashion brands scale authentic, trend-driven content by activating nano- and micro-influencers who naturally fit your target audience.

Fashion brands grow when they stay culturally relevant and visually consistent—and nothing delivers that better than real people styling your pieces in their everyday lives. Refluenced helps fashion brands scale authentic, trend-driven content by activating nano- and micro-influencers who naturally fit your target audience.

Fashion brands grow when they stay culturally relevant and visually consistent—and nothing delivers that better than real people styling your pieces in their everyday lives. Refluenced helps fashion brands scale authentic, trend-driven content by activating nano- and micro-influencers who naturally fit your target audience.

Whether you’re launching a new seasonal drop or aiming to fill your content pipeline with relatable, scroll-stopping looks, Refluenced helps you:

Promote product drops through real-world styling content from creators your customers trust

Drive online shop traffic through swipe-ups in Instagram Stories or TikTok bio links

Build reach and visibility by boosting top-performing content with Spark Ads or Partnership Ads

Position your brand as part of everyday style—not just editorial shoots or influencer trips

Why Nano and Micro Influencers?

Why Nano and Micro Influencers?

Gen Z and Millennial shoppers are drawn to content that feels unfiltered, relatable, and personal. Nano and micro-influencers create fashion content that reflects real wardrobes, not studio setups. Their audiences trust them to share what’s actually wearable—and that trust translates into stronger engagement and conversion.

Gen Z and Millennial shoppers are drawn to content that feels unfiltered, relatable, and personal. Nano and micro-influencers create fashion content that reflects real wardrobes, not studio setups. Their audiences trust them to share what’s actually wearable—and that trust translates into stronger engagement and conversion.

Gen Z and Millennial shoppers are drawn to content that feels unfiltered, relatable, and personal. Nano and micro-influencers create fashion content that reflects real wardrobes, not studio setups. Their audiences trust them to share what’s actually wearable—and that trust translates into stronger engagement and conversion.

1K - 10K

1K - 10K

Followers

Followers

NANO

Influencer

NANO

Influencer

10K - 100K

10K - 100K

Followers

Followers

MICRO

Influencer

MICRO

Influencer

Where the Content Performs Best

Where the Content Performs Best

1

Instagram Reels and TikToks

2

Paid ads (Spark Ads, Meta Ads, TikTok Partnership Ads)

3

Organic social media posts

4

Lookbooks and product detail sections

5

Email campaigns and trend edits

Content Ideas

  • “How I style [Brand]’s new summer drop for a Berlin day-to-night look”

  • Closet try-on haul with trending TikTok soundtracks

  • Reel with 3 outfit transitions → link in bio to shop the fits

  • GRWM (Get Ready With Me) for a date night featuring your brand

Campaign Example: ABOUT YOU

ABOUT YOU used Refluenced to promote its app’s Size Guide feature via TikTok. By working with 39 nano- and micro-influencers, the brand delivered content that felt like native creator output—not an ad. With just €250 in Spark Ads budget, the campaign generated over 234,000 reach and a CPM of only €0.50.

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