Your paid social team needs fresh content. Your agency takes weeks.
You know that creator content performs better than brand ads. The problem: you are stuck in endless DMs, waiting for usage rights, negotiating prices, and after weeks, you receive a handful of videos which may not even work. Meanwhile, your paid team recycles the same three creatives and watches performance decline.



Why creator content performs better on paid social than brand ads
Advertising platforms like Meta and TikTok reward content that engages people. Creator videos are watched longer, shared more often, and convert better than polished studio ads because they look like the content people trust in their feeds. That's why there are Partnership Ads and Spark Ads: you run paid media through the profile of a real person, not through a faceless brand page. The result: higher click-through rates, lower CPMs, and better ROAS.
Higher engagement compared to branded content
Average playback duration of creator content
Higher conversion rate with UGC video ads



















